Marketing Management, Certificate

Start Your Marketing Career with In Demand Skills

If you’re ready to break into marketing or enhance your current role with industry ready skills, this certificate is a focused, fast-track way to get there. The Marketing Management Certificate of Achievement gives you practical knowledge in marketing research, advertising, product promotion, sales, and digital tools that are essential in today’s business environment. 

What You'll Learn

  • Understand core marketing principles and consumer behavior 
  • Apply research methods to guide marketing strategy and decisions 
  • Build and present advertising and promotional materials 
  • Use business software for data analysis, marketing, and communication 
  • Develop foundational business and accounting knowledge for marketing roles 

Program Requirements

This certificate requires 33 credits, typically completed over two semesters of fulltime study. Students complete coursework in marketing, advertising, sales, business communication, and software tools. 

Visit the academic catalog for a full list of required courses by semester:

View Curriculum

Job Market Outlook

View real-time career data and explore where this program can take you. You can change the region or salary level to match your goals.

Where This Certificate Can Take You

Whether you're entering the workforce or reskilling for a new role, this certificate gives you practical and transferable skills that prepare you to compete in a wide variety of industries. 

Graduates may seek positions such as: 

  • Entry-Level Marketing Researcher 
  • Advertising Assistant 
  • Product Marketing Coordinator 
  • Sales Representative 
  • Marketing Assistant 

This credential opens doors at: 

  • Advertising and PR agencies 
  • Retail and wholesale companies 
  • Business-to-business (B2B) service firms 
  • Corporate marketing departments 
  • Startups and e-commerce businesses 

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